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This logo’s beauty is based on the importance of its empty spaces inside the body’s shape.
The logo Midland Is executed in such a precise way that including it in any place will never result a problem.
Midland is surely a promising candidate between classic logos, due to its accuracy in terms of weight and shapes.
The key to success of Midland is the stength of its color range, that breaks the space turning it into main protagonist.
Midland represents in a perfect way the unity of a modern logo with a traditional one, making it everlasting.
It can be recognized by its great balance, exclusiveness and formal excellence.
Midland is a perfect sample of how a logo turns up to be a clear distinctive of its brand.