The key to success of JACK DANIEL'S Tennessee Whiskey is the stength of its color range, that breaks the space turning it into main protagonist.
The logo JACK DANIEL'S Tennessee Whiskey Is executed in such a precise way that including it in any place will never result a problem.
It can be recognized by its great balance, exclusiveness and formal excellence.
This logo’s beauty is based on the importance of its empty spaces inside the body’s shape.
JACK DANIEL'S Tennessee Whiskey represents in a perfect way the unity of a modern logo with a traditional one, making it everlasting.