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The key to success of P&O Ferries is the stength of its color range, that breaks the space turning it into main protagonist.
P&O Ferries represents in a perfect way the unity of a modern logo with a traditional one, making it everlasting.
This logo’s beauty is based on the importance of its empty spaces inside the body’s shape.
Representative of its time, this logo is the result of last century’s technologic innovations that had such an influence on art.
The logo P&O Ferries Is executed in such a precise way that including it in any place will never result a problem.
Excellent equilibrated logo blunt with thin line.
It can be recognized by its great balance, exclusiveness and formal excellence.
P&O Ferries is surely a promising candidate between classic logos, due to its accuracy in terms of weight and shapes.