It can be recognized by its great balance, exclusiveness and formal excellence.
Frito Lay (Frito-Lay Pepsico brands) is surely a promising candidate between classic logos, due to its accuracy in terms of weight and shapes.
Frito Lay (Frito-Lay Pepsico brands) is a perfect sample of how a logo turns up to be a clear distinctive of its brand.
The logo Frito Lay (Frito-Lay Pepsico brands) Is executed in such a precise way that including it in any place will never result a problem.
Ideal sample to show the graphic bases that support a well done logo.It combines geometric shapes withour resting mobility or lightness, resulting to be elegant and fresh.
This logo’s beauty is based on the importance of its empty spaces inside the body’s shape.
Frito Lay (Frito-Lay Pepsico brands) represents in a perfect way the unity of a modern logo with a traditional one, making it everlasting.