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Soak City represents in a perfect way the unity of a modern logo with a traditional one, making it everlasting.
Representative of its time, this logo is the result of last century’s technologic innovations that had such an influence on art.
Soak City is a perfect sample of how a logo turns up to be a clear distinctive of its brand.
It can be recognized by its great balance, exclusiveness and formal excellence.
The key to success of Soak City is the stength of its color range, that breaks the space turning it into main protagonist.
Soak City is surely a promising candidate between classic logos, due to its accuracy in terms of weight and shapes.